BREAKING NEWS: Ipswich Town and Ed Sheeran proud to launch its third kit for the 2024/25 season as fans rushing for

The Club is proud to launch its third kit for the 2024/25 season, designed in collaboration with Ed Sheeran. 

The new kit is available to purchase now from shop.itfc.co.uk. 

Inspired by ‘Suffolk Pink’, representing the iconic cottages scattered across the county, the new shirt features the silhouette of Framlingham Castle, made famous by Ed’s track ‘Castle on Hill’. The Wolsey Gate, which inspired the turrets at the top of the Town crest, is also included in the design. 

‘Ed Sheeran x Ipswich Town’ appears inside the neck whilst an Ipswich Town heart motif takes its place on the back of the shirt. 

Soundwaves created from the cheer of the crowd as players run out of the tunnel also appear on the front of the shirt, along with a representation of the 60 miles of Suffolk coastline, running from Felixstowe to Lowestoft.  

“I wanted to incorporate Framingham Castle on here, as it’s my hometown, and in my opinion a huge landmark of Suffolk,” Ed said. 

“We used ‘Suffolk Pink’ which nods to the way cottages have been painted here for generations, but also how beautiful the sunset is in our amazing county. There are also sound waves from the noise of fans at Portman Road. 

“It feels like such an honour to be involved in this football club and to be able to create things so close to my heart, which has always been my hometown, family and friends. Which is what football is about really. 

“I can’t wait for the kick-off and to see us in the Prem again.”